MOM AND REALITY TV CONTESTANT TAKE ON SILICONE VALLEY
Mother Of Three Teams Up With Reality TV Contestant To Build Online Educational
Toy Store, http://www.littlesmarties.com
Atlanta, GA, May 9, 2004 – Like many parents, Sherri Connors wanted
educational toys that would stimulate learning and development for her
children. However, the larger toy store chains are not focused on educational
toys which leaves parents like her with a lack of options for educational
Sherri also wanted to stay at home with her kids.
Where there is a need, there is an opportunity. Sherri decided to open
her own online educational toy store http://www.littlesmarties.com in
May of 2003.
She realized that she would need help with this new venture especially
in the area of marketing. “I called on the biggest promoter I know,
my high school friend Stan, he was recently on a reality TV show”
Sherri said. Stan also introduced Sherri to her husband 10 years ago.
Although Sherri is lucky to have many teachers in her family to help select
products, the business has presented many challenges. Sherri has been
creative in juggling business issues such as inventory, sales, customer
service and marketing while raising her three children.
So, how does Sherri manage it all? By employing the help of friends,
getting her husband’s buy in and commitment, outsourcing as much
as possible and staying focused on the big picture.
One nice perk is that Sherri shows off her two redheaded sons on the
homepage of the site http://www.littlesmarties.com
Educational Toys for the Little Smarties in your life, http://www.littlesmarties.com
Little Smarties has a 5 out of 5 star rating from Yahoo and offers free
shipping for all purchases.
If you would like more information about this topic or to schedule an
interview with Sherri, please call 678-261-4050 or email email@example.com